Thailand has well positioned itself to become the medical hub of Asia, with more than four hundred hospitals offering the most advanced treatments by an internationally trained medical staff. The country boasts the largest hospital in Southeast Asia and the first ever to receive ISO 9001 certification, and the first hospital in Asia to be granted the prestigious Joint Commission International Accreditation (JCIA). The rapid rise of Thailand into a medical hub in Asia has been accompanied by significant investments in cutting edge medical equipment and supplies by public and private hospitals, and other caregivers.
Doctor without borders
Commissioned by Verb and Winkreative, iP shot medical hub campaign for Government of Thailand.
In conjunction with strategic creative consultant Verb and Winkreative. iP produce a series of images to be used as part of the Modern Thailand campaign. These images are published in international magazines and billboards in Thailand.